About Us
The AAF-Fort Smith chapter is part of District 10 of the national American Advertising Federation.
District 10 includes Arkansas, Oklahoma, Texas and Louisiana. AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The organization is dedicated to promoting quality, professionalism and ethics in advertising.
AAF Fort Smith holds regular meetings and events featuring professional guest speakers, continuing education, professional seminars, the annual ADDY awards, networking and social gatherings.
The purposes of the Federation are:
- To strive for the betterment of advertising in all areas affecting the advancement and general welfare of the business and its service to the public.
- To protect advertising from legislation and regulation which could over regulate and unduly restrain advertising and which would be harmful to the advertising industry.
- To establish and promote industry self regulation by the practitioners of advertising.
- To develop a better understanding of the role and benefits of advertising among governmental authorities, the consuming public, and in schools and universities, and to encourage and assist the best students to enter advertising as a career.
- To recognize excellence in advertising.
- To assist and promote public service causes.
- To offer programs to promote fellowship, communication, career enhancement, and education among members of the advertising industry.
Our Mission
AAF Fort Smith’s mission is to inform and educate Fort Smith and the surrounding area regarding the advertising industry; to encourage excellence and integrity in advertising and leadership in the community as well as within the Advertising Industry, and to offer and opportunity for its members to engage in professional growth through educational and social events.